Hair Care Products


GEN US
EN Welcome to genUS, the Italian-made color tribe born in 2010 and dedicated to the care of hair.
Personal Care




UNA
UNA is the perfect balance of hair health and medicated water-based formula that acts as a vital source.
Burro di Karitè, Cheratina e Proteine della Quinoa, un’infusione di forza e vigore.


VERSUM
Versum™ expresses the cosmopolitan esthetics of New York through products designed from Italian craftsmanship.
MAXY LOOK
Italia Cosmetics transformed my routine; I feel confident and beautiful every day with their amazing products!
Sophia L.
★★★★★
Discover Your Beauty with Italia Cosmetics
At Italia Cosmetics, we blend personal care with premium brands, empowering you to feel good, look good, and enhance your life every day.
150+
15
Trusted by Many
Feel Good